2023 Early Hearing Detection & Intervention Conference
March 5-7, 2023 • Cincinnati, OH
6/22/2017 | 11:00 AM - 12:00 PM | What Are You Selling? Using Marketing to Scale-Up MTSS Practices | Boardroom
What Are You Selling? Using Marketing to Scale-Up MTSS Practices
This session will guide school teams through developing a marketing plan for sharing their MTSS system objectives, practices, and successes. Marketing and communications comprises all of the various activities you use to reach your target audience — advertising, public relations, direct marketing, branding, social media, public presentations, online marketing, printed collateral and other initiatives. Participants will work through resources and activities that will help them articulate a purpose statement, a value proposition, goals and messaging, identify audiences, map communication strategies to core audiences, and creating a plan for executing their marketing plan to promote their MTSS work.
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Presenters/Authors
Ann-Michelle Neal
(), Utah State Board of Education, Ann-Michelle.Neal@schools.utah.gov;
TBD
ASHA DISCLOSURE:
Financial -
Nonfinancial -